Marketing automation is something that gets discussed a lot in the modern era of marketing. It often gets touted as a magical solution, but while it is not quite that, it is an incredibly useful and valuable tool that can be used to take your marketing team to new...
In part three of our series on content management, we are going to look at building an awesome WordPress site to host your content. It is no secret that WordPress is one of the most popular tools for building websites because of its versatility, easy-to-use backend...
What is CRISMP-DM and why does it matter? CRISPM-DM is short for the Cross-Industry Standard Process for Data Mining. This framework to formalize the process of Data Mining was developed almost 30 years ago, and it is the predecessor to current buzz words such as Data...
In part one of this series we talked about what a Content Management Strategy is and why it is so important for your business to have one. Now we are going to look at creating some content for your business. Content can be anything that engages your audience and...
